Blog | Voice & Conversational AI | Automate Phone Calls
Every CTO making AI investments in 2025 faces the same dilemma — which model actually performs best for real-time voice applications?The options are strong and growing: OpenAI’s GPT-4o, Anthropic’s Claude, and Google’s Gemini lead the enterprise pack. Each claims multimodal intelligence, faster inference, and superior reasoning. Yet, when it comes…
Every WhatsApp AI deployment starts with excitement — automation, instant replies, scalability.Then comes the question that makes every CTO pause: Is it actually working? Tracking WhatsApp chatbot performance isn’t as simple as counting messages sent or customers reached. True ROI comes from what happens inside the conversation — context understanding,…
Imagine a customer in São Paulo typing “Oi, preciso de ajuda com meu pedido”, while another in Paris sends “Je veux suivre ma commande”. Both messages mean the same thing — “I need help with my order.” But unless your WhatsApp bot speaks both Portuguese and French fluently, you’ve just…
Picture this: a shopper adds three items to their cart, browses around for a few minutes, then disappears. It’s the modern-day equivalent of walking out of a store with the cart still full.Now imagine if, minutes later, that same customer receives a personalized WhatsApp message — not a generic blast,…
If you’re rolling out WhatsApp automation globally, you’ll quickly learn this truth: compliance isn’t a checkbox — it’s a moving target. Each country treats data privacy, consent, and business messaging differently. What’s perfectly legal in one market can lead to account suspension or even regulatory penalties in another. Understanding the…
Most businesses think they’re “doing WhatsApp marketing” when they broadcast promotions or answer FAQs with a bot.That’s not marketing automation — that’s messaging at scale. True WhatsApp marketing automation is something deeper: it’s behavioral, data-aware, and dynamically responsive. It connects with your CRM, reads context from interactions, and knows when…
For years, customer communication systems worked like disconnected islands — one for email, one for chat, another for calls.In 2025, that’s no longer sustainable. Customers expect to move between WhatsApp, voice, and web chat without repeating themselves or losing context. Enter multi-channel AI integration — the orchestration layer that binds…
When people think of WhatsApp automation, they often imagine simple broadcast messages or basic FAQ bots. That’s only scratching the surface.The reality? WhatsApp has quietly evolved into one of the most powerful automation ecosystems available to businesses — particularly when powered by AI and the WhatsApp Business API. In 2025,…
In the race to make customer interactions more human, voice is becoming the missing link in WhatsApp automation. Most businesses have already deployed text-based bots — but few have cracked voice AI integration within WhatsApp using the Business API. This isn’t just another automation layer; it’s a shift in interaction…
Let’s be honest — most businesses trying to “get on WhatsApp” underestimate the decision they’re making. The question isn’t whether to use WhatsApp, but which version of it actually aligns with your business model. There are two main routes: the WhatsApp Business App and the WhatsApp Business API. Both let…